Become a better entrepreneur

Discover the method that brings you the clarity needed to act with impact.

Who am I?

Portrait of a person
Entrepreneur & investor
2 exits and 1 IPO
17 years spent in Silicon Valley
General Partner of a San Francisco investment fund
300 startups and companies supported
Author of Startup Unlocked

Think You’re on the Right Track? Let’s See.

Answer 27 targeted questions and get instant insights, scoring, and next-step recommendations — in under 15 minutes.

Your 1st diagnostic

Our Numbers

The impact of our approach in a few numbers

300

Startups Transformed

Companies that have successfully scaled with our methodology

30

Bootcamps Completed

Intensive programs delivered to accelerate growth

400+

Better Entrepreneurs

Individuals who enhanced their leadership and business skills

The Compass

Gain clarity — move in the right direction

Diagnose your company, set a clear course, and accelerate your growth.

The Compass is a 4-week experience designed to help you gain strategic clarity, make better decisions, and align your business with what truly matters. You'll explore 10 essential strategic moves — the ones that shape your path, attract the right people, and help you grow without losing your way.

  • 10 Key Topics

    10 Key Topics — Focus your thinking where it matters most.

  • 10 "Deep Dive" Sessions

    10 "Deep Dive" Sessions — 30 minutes each with practical frameworks.

  • 10 One‑on‑One Sessions

    10 One‑on‑One Sessions — 15 minutes to challenge and refine ideas.

  • Unlimited Replays

    Unlimited Replays — All Bootcamp videos available anytime.

  • Community Access

    Community Access — WhatsApp group + Circle community.

More informationCohort sizes are limited
The Switch

Turn every conversation into a client — reinvent how you sell

Double your conversion rate by building strategy as the conversation unfolds.

The Switch is a 2‑week experience designed to transform the way you sell — from the inside out. You'll work on 5 essential themes, each unlocking a key shift in how you show up, connect, and close.

  • 5 Key Topics

    5 Key Topics — Essential themes for a modern sales approach.

  • 5 "Deep Dive" Sessions

    5 "Deep Dive" Sessions — 30 minutes each to give you a clear method.

  • 5 One‑on‑One Sessions

    5 One‑on‑One Sessions — 15 minutes to stress‑test your approach.

  • Unlimited Replays

    Unlimited Replays — All Bootcamp videos available anytime.

  • Community Access

    Community Access — WhatsApp group + Circle community.

More informationCohort sizes are limited

Who We Work With at 34 Elements

Startups

SMEs

  • Fresh PerspectiveWant a deep, Silicon Valley–style diagnostic to unlock more results.

  • Sell BetterBoost sales performance without rebuilding everything from scratch.